5-step strategy to create effective Google AdWords ads
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E-Commerce news, advice and best practices
N°357SEPTEMBER 2017
Actinic
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Expert's opinion
5-step strategy to create effective Google AdWords ads
When it comes to gaining visibility and increasing online turnover, Google-related strategies come first. No less than 87% of users have clicked on or made a purchase through a Google AdWords ad*. Discover the tremendous opportunities Google AdWords has to offer and our 5-step plan designed to help you configure efficient campaigns.
Start optimising your SEM
Actinic News
magic zoom
Magic zoom: added impact for your product visuals!
Optimise the appearance of your product descriptions with 'Magic zoom' and increase your conversion rate by 35%. Displaying your full-screen visuals and thumbnails as a list or carousel can greatly enhance your customers’ shopping experience. An Actinic innovation, available immediately!
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Your discount voucher: £200 FREE*
Use your voucher to benefit from the knowledge of our Actinic experts. Choose from more than 250 services available exclusively to our customers, including graphic design, SEO, and creating an optimised shopping experience for your customers.
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Success story
“Our latest Google AdWords campaign reached an ROI of 31.29, incredible!”
Known throughout the Screen Printing industry for its quality products, the company holds a leading position within its sector. Dean Smith shared with us the 3 keys on their online success.
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pyramid screen products
This month's Top 3 Apps
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Google Analytics
Measure the impact of your strategy on website traffic and improve your ROI
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google console
Google Search Console
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Estimated delivery
Optimise the sales funnel and increase your conversion rate
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Unmissable
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Webinar: How to skilfully get cart abandoners back to the checkout pages!
Wed, Sep 20, 12h
74% of Internet users abandon an e-Commerce site without finalising their order*. Go after additional revenue by maximising the potential of the abandoned shopping carts on your site. Learn how to expertly remarket cart abandoners with our 4-step webinar on setting up the most successful recovery program with Actinic!
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* Sources: Google, 2016; SaleCycle, 2016.
** Offer available to Actinic customers only. £200 discount for every £1,000 spent, valid for any purchase on the entire Actinic catalogue (not including packages) until September 30th 2017.